| With
72 million Americans relying on credit and debit
cards for their purchases, one minor problem that
prevents or delays the processing of transactions
at the point of sale can have devastating effects.
Combine the ripple effect of customer dissatisfaction
with lost revenue, and it’s easy to see
why live customer support 24 hours a day, 7 days
a week, 365 days a year is mission critical for
all merchants.
Large merchants are armed with
internal systems and support teams that can immediately
respond to and minimize any disruptions in service.
But, small and mid-sized merchants rarely have
those resources in-house. Regardless of how big
or small the problem – whether it’s
equipment failure, a telecom issue or any other
eventuality that can impact processing –
they become powerless victims during an emergency
if all they can reach is an automated phone line.
A simple phone call with a support professional
can often make the difference between a good day
– and a disastrous one.
Small and mid-sized businesses
have the right to effective, live customer support
24/7/365.
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